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Brevo

Grow your business with a complete platform for email marketing, SMS, automation, and CRM.

Pricing: $9/mo.

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About Brevo

Brevo (formerly known as Sendinblue) is an all-in-one digital marketing platform designed to help businesses communicate effectively with their audience through email marketing, SMS, live chat, and automation tools.

Key Features:

  • Email Marketing: Create personalized email campaigns to engage your audience.
  • SMS Marketing: Send targeted SMS messages directly to customers.
  • WhatsApp Marketing: Communicate with customers via WhatsApp, the world’s leading messaging app.
  • Marketing Automation: Automate marketing tasks such as welcome emails and abandoned cart reminders.
  • Forms: Build custom forms to grow your email list and manage inquiries.
    Landing Pages: Create landing pages to drive traffic and generate leads.
  • Push Notifications: Use web and mobile push notifications to engage users.
  • Customer Relationship Management (CRM): Manage customer interactions and data throughout the customer lifecycle.
  • Sales Pipeline Management: Track deals and automate sales processes.
  • Live Chat and Chatbots: Offer real-time support and automate responses to common queries.
  • Universal Inbox: Consolidate communications from multiple channels into one interface.
  • Data Integration: Import data from various sources and unify customer information for better insights.

Use Cases:

  • Email Campaigns: Businesses can create and send newsletters or promotional offers to their subscribers.
  • Customer Engagement: Utilize SMS and WhatsApp for direct communication with customers.
  • Lead Generation: Use landing pages and forms to capture potential customer information.
  • Sales Management: Track sales opportunities and automate follow-ups within the sales pipeline.
  • Customer Support: Provide assistance through live chat or chatbots on websites.
  • Data Analysis: Analyze customer data to improve marketing strategies and personalize communications.

How Brevo Works:

  1. Set up an account: Users sign up and configure their preferences (email domains, SMS settings, etc.).
  2. Create campaigns: Use the drag-and-drop editor to design emails, SMS, and automation workflows.
  3. Segment contacts: Organize audience data into lists for personalized outreach.
  4. Launch campaigns: Send emails or SMS messages to targeted groups.
  5. Monitor results: Analyze open rates, click-through rates, and conversions with the analytics dashboard.
  6. Automate tasks: Create and manage workflows that automatically send messages based on customer actions.

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Frequently Asked Questions

Brevo is a comprehensive marketing platform that offers tools for email marketing, SMS marketing, CRM, and marketing automation, allowing businesses to engage with their customers effectively.

Users can create an email campaign by selecting a template, customizing it with their content using a drag-and-drop editor, and then scheduling or sending it to their target audience.

Yes, Brevo offers a free plan that includes basic features, allowing users to explore the platform before committing to a paid subscription.

Yes, Brevo includes marketing automation features that allow users to set up workflows for tasks like sending welcome emails or follow-ups based on user actions.

Brevo integrates with various third-party applications, including e-commerce platforms like Shopify and WooCommerce, as well as CRM systems and social media platforms.

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